BEATS ANTIQUE Gets Arty & More From Streaming Coachella
After their very groovy and a little bit crazy set at Coachella this past weekend, Ivan Landau‘s video for Oakland band Beats Antique is well worth a check out. The vid uses some very cool motion graphics and is put together with a slickness lacking in a lot of this sort of work. Check it out above.
While I didn’t actually attend Coachella this year, I was blown away by the badass streaming site the concert put together. Dozens of acts had their entire shows live online for free. Now I’ve been to Coachella more times than I’ve missed it in the last decade, but as the hassles of a three day music fest begin to scare down the benefits, the rise of this sort of festival experience gets me super excited. It was so cool to watch the Dre and Snoop set and get to be part of the fun of the guest stars and banter — without the hassle. Never feeling like your missing out is just a click away.
Another incredible benefit of the streaming festival is the potential for new music discovery. There is always a give and take at Coachella (and the like) between seeing bands you dig, taking chances on new bands, and spending your time drinking by the pool to just arrive later. I had barely heard the name of We Were Promised Jetpacks when I tuned in on Friday afternoon. The chance I’d have been on site by then woulda been slim. But they absolutely killed it! (This year’s Tame Impala? I’ve included a couple videos after the jump.) I was so impressed I immediately bought tickets to their show at the Echo on Tuesday (a show which quickly sold out after that performance). Sure you could go out and watch videos for each of the 200+ acts, but jumping around a live festival is a way more interactive way of experiencing it.
The Coachella Site already has some highlights from Day 1 up. I imagine Day 2 and 3 acts will be showing up shortly. The At The Drive-In show is not to be missed. I can’t tell you how many times I watched that shitty cell phone vid from Cut Copy last summer. If only that show had been archived online. But the coolest part about Streaming Coachella 2012? It all happens again next weekend.
Thx Mike for the music video link above.